---
title: How does Maggie know what’s relevant to our cause?
description: social media
---
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December 7, 2025
# How does Maggie know what’s relevant to our cause?
Maggie was built only for nonprofits, so she understands the special role social media plays for you. She doesn’t just post; she thinks about different audiences, participants, beneficiaries, supporters, donors, and grantors. Maggie learns your programs and events and builds posts that speak to each group. She can pull from your website, but when you treat Maggie like part of your team and share pictures, guidelines, or stories, she creates content that feels personal and true to your nonprofit.
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